IDFA Changes and Mobile Gaming: A Survival Guide

IDFA Changes and Mobile Gaming: A Survival Guide idfa The IDFA is used by advertisers to tie advertising campaigns back to a specific device This is very similar to how they track users with idfa IDFA is a unique code that Apple assigns to each iPhone for third parties to track users for ad-targeting

idfa The IDFA is a random, unique device identifier assigned by Apple to a user's device Learn what the IDFA is and why it's important

idfa What is IDFA? IDFA stands for Identifier for Advertisers and is a Mobile Ad ID that refers to the unique, anonymized identifier Apple assigns to each iOS IDFA · Open to films made for children up to 13 years of age · Open to films of any length · Screening or broadcast in the Netherlands prior to the festival